Evolve 2016: Beyond Modern Marketing


SJSU Marketing Association hosted our first annual marketing conference, Evolve 2016: Beyond Modern Marketing, last Friday. The purpose of this conference was to learn and apply real world marketing skills through leading Silicon Valley speakers. Linkedin headshots were also offered for the attendees of the conference.

The companies present were Netskope, Milagro Marketing, Intuit, Netapp, High Tech Connect, Invar Studios, Xactly Corps, GAP Inc, Proofpoint, Netgear, Hitachi, Juniper Networks, Sandisk, and Western Digital.

Some of the workshops offered included How to Build Your Own Brand with Hillary Lupo of Netapp, Content Marketing with Elizabeth Koshy of Invar Studios, and “Life After College” with Chaela Cristobal and Ashraf Aziz of Juniper Networks. A Marketing Case Study Competition where attendees participated in developing a mock marketing plan was also hosted by judge David Ocampo, CEO of Milagro Marketing.

Through these workshops and speakers, attendees of Evolve 2016 Beyond Modern Marketing were able to not only learn and apply marketing skills to their career, but also network with Silicon Valley leaders.